WORLD FIRST
The world’s first Sunday League teams to drop their own signature boots, in a history-making collaboration with Baiteze and New Balance Football.
Baiteze FC has become the first grassroots team to receive a signature boot, collaborating with New Balance Football to reveal two custom designs for the London based club. The YouTube team also produced a documentary film to celebrate the launch.
A momentous collaboration that took over a year to conceptualise, develop and execute. The boots have set positive waves throughout the grassroots and football communities with locals and Premier League footballers alike thriving to obtain a pair.
With two different designs, the first boot “Concrete Jungle” based on New Balance’s Furon v6 silhouette celebrated the history of Baiteze FC. The boots introduced in a Gunmetal Grey and Alpha Orange colour palette were inspired by skylines and sunsets in Newham, East London.
The boots encompass a whole array of meaning and depth including reflective football chant lyrics, team names on the laces, a custom metal keyring and the map of East London etched onto the chrome soleplate.
The second pair are known as “Views”, based on New Balance’s Tekela v3 and are a salute to the entire online football community that are changing the face of football.
With a custom iridescent soleplate showcasing the amalgamation of all the colours in the community and a unique heel design paying respects to all the different teams, YouTube channels and cultures in a pyramid of strength, the boots are shared by all those involved who continue to push the boundaries of culture and creativity.
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